Congratulations to the 2009 Internationalists of the Year!
Nine international marketing executives have been named Internationalists of the Year by The Internationalist magazine. These individuals are truly the people behind today’s outstanding cross-border campaigns.
This year marks The Internationalist’s sixth annual profile section that honors industry nominees who "break the mold" with their multinational brand communications. Their marketing campaigns stand out from the crowd and from other brands in their categories. This year may have been challenging; however, these honorees took the kind of marketing risks in the international marketplace that are now producing results.
Despite the variety of fields they represent, their diversity of location and varying years in the profession, all take the role of international brand champion to heart. If one word could summarize their commitment in this era of change, it would be “passion.” Without their extraordinary efforts, inspiration and energy in the midst of 2009’s economic situation, many multinational programs simply would not have left the drawing board.
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